This Week in Apps: AltStore, acquisitions and Google Play Pass

INSUBCONTINENT EXCLUSIVE:
The app industry shows no signs of slowing down, with 194 billion downloads in 2018 and over $100 billion in consumer spending
People spend 90% of their mobile time in apps and more time using their mobile devices than watching TV
In other words, apps aren’t just a way to spend idle hours — they’re a big business
And one that often seems to change overnight
In this new Extra Crunch series, we’ll help you keep up with the latest news from the world of apps — including everything from the
OS’s to the apps that run upon them, as well as the money that flows through it all.This week, alternatives to the traditional app store
is a big theme
Not only has a new, jailbreak-free iOS marketplace called AltStore just popped up, we’ve also got both Apple and Google ramping up their
own subscription-based collections of premium apps and games.Meanwhile, the way brands and publishers want to track their apps’ success is
changing, too
And App Annie — the company that was the first to start selling pickaxes for the App Store gold rush — is responding with an acquisition
that will help app publishers better understand the return on investment for their app businesses.AltStore is an alternative App Store that
doesn’t need a jailbreakAn interesting alternative app marketplace has appeared on the scene, allowing a way for developers to distribute
iOS apps outside the official App Store, reports Engadget — without jailbreaking, which can be difficult and has various security
implications
Instead, the new store works by tricking your device into thinking you’re a developer sideloading apps
And it uses a companion app on your Mac or PC to re-sign the apps every 7 days via iTunes WiFi syncing protocol
Already, it’s offering a Nintendo emulator and other games, says The Verge
And Apple is probably already working on a way to shut this down
For now, it’s live at Altstore.io.For the third time in a month, Google mass-deleted Android apps from a big Chinese developer.Does Google
Play have a malicious app problem? That appears to be the case as Google has booted some 46 apps from major Chinese mobile developer iHandy
out of its app store, BuzzFeed reported
And it isn’t saying why
The move follows Google’s ban of two other major Chinese app developers, DO Global and CooTek, who had 1 billion total downloads.Google
Firebase gets new tools