INSUBCONTINENT EXCLUSIVE:
FirstVet, the Swedish startup that provides pet owners with on-demand video consultations with local, qualified veterinarians, has closed
€18.5 million in Series B funding.The round is led by London-based Omers Ventures, the venture capital arm of Canadian pension fund Omers
that recently launched a dedicated €300 million fund to invest in European tech startups
FirstVet’s Series A backer Creandum also followed on, whilst it brings total funding to date to €24.5 million.FirstVet says the funding
will enable it to expand the service globally, with the company looking to launch in other markets, name-checking the U.S., Germany and
In addition, the startup will continue to develop its product and introduce new features to improve the experience for pet owners and vets
This will include new “automation tools” and integration with clinics’ existing systems.Founded in 2016 in Stockholm, FirstVet wants
to expand access to pet care through facilitating on-demand video consultations with registered veterinarians
The company currently operates in five markets — the U.K., Norway, Denmark, Finland and, of course, Sweden — and says it has more than
There are currently 150 veterinarians on the platform, with this number growing continually.“We are a supplement to physical clinics
rather than a substitute to them,” FirstVet CEO and co-founder David Prien told TechCrunch in June 2018
“The most common problems we help pet owners with are gastrointestinal questions, wounds, skin/fur/ears
Our main objective is to be the natural first point of contact for pet owners.”As a route to market, FirstVet has partnerships with more
than 20 major insurance companies across all of the markets it operates in, including Bought By Many in the U.K
This sees the FirstVet service offered as part of a pet owner’s insurance premium.“At Omers Ventures, we invest in and partner with the
best and brightest entrepreneurs and teams in tech to build a prosperous future, so FirstVet is the perfect fit for us,” says Henry
Gladwyn, principal at Omers Ventures and new FirstVet board member, in a statement
“It’s rare for a startup to provide genuine value to the entire ecosystem in which it operates, with FirstVet quickly becoming an
irreplaceable service for pet owners, and a trusted partner for vets, clinics, and insurance companies
FirstVet has ambitions to become the global leader in on-demand video veterinary appointments, and we are delighted to be on board to help
