INSUBCONTINENT EXCLUSIVE:
Competition between Slack and Microsoft over their respective chat apps has intensified recently, as the two companies clash over new usage
stats — with Slack share price tumbling last week in the wake of new adoption figures for Teams.Even so, analysts say Slack stickiness and
strong user engagement offer it an advantage as businesses begin to adopt workstream collaboration software more widely.[ Related: How AI is
changing office suites ]Microsoft last week announced that Teams now has 20 million daily active users, up more than 50% from 13 million in
The publication of those user figures appeared to have an immediate impact on Slack share price, which saw an 11% drop the following day
In fact, Slack share price has fallen by more than halfsince its public listing in June — an apparent sign of investor concern over its
ability to compete with Microsoft long-term.
