INSUBCONTINENT EXCLUSIVE:
Engaging Care, a Swedish heathtech startup co-founded by Charlotta Tönsgå& aring; rd, who was formerly CEO of online doctor app Minutes
Doktor before being asked to step down, has raised $800,000 in & pre-seed & financing to continue developing out its digital healthcare SaaS
Backing the burgeoning company are a host of reputable angel investors in the region.They include Hampus Jakobsson (endeavor partner at
BlueYard Capital and co-founder of TAT, which sold to Blackberry for $150 million), Sophia Bendz (EIR at Atomico and the previous Global
Marketing Director at Spotify), Erik Byrenius (founder of OnlinePizza, an online food buying business sold to Delivery Hero) and Neil Murray
The Nordic Web Ventures.With the goal of dragging health care into the digital age, however in a more patient-friendly and patient-centred
method than tradition electronic medical record systems, Engaging Care is establishing a SaaS and accompanying apps to unite clients, doctor
and partners to be & smarter and better connected &
Unlike software application and digital services that work outside existing health care systems, the start-up items are billed as being
designed to work within them
It is at first targeting individuals with long-lasting health conditions
& There has been incredible progress made in the healthcare sector over the last decade
New advanced drugs, brand-new approaches for surgical treatment and other treatments, but how healthcare workers share crucial info with the
patient and the interaction in between caretaker and client still essentially takes place the exact same way it did 50 years ago, &
Tönsgå& aring; rd tells me
& The systems of today are still developed around the physician & even though we may spend as low as 15 minutes with him or her every year,
however hours, days and years alone with our condition
A lot of western healthcare systems are struggling economically, with an aging population, more frequency of chronic diseases and a shift in
expectations from the public, including to the difficulties &
In order to preserve existing levels of service and make room for medical breakthroughs and brand-new treatments that are happening at an
increasing pace, Tönsgå& aring; rd argues that private patients and healthcare providers require to collaborate in a various way
And that starts with empowering patients to better understand and take greater control of their health conditions and treatment —-- which
is where a platform like Engaging Care can help
& Our ambition is to become the very first really international health care system; supporting us as individuals to be more in control, and
to make better choices about our health care and to provide digital tools for healthcare providers to share knowledge and utilize their
resources more efficiently, & she says
& Our goal is to end up being the end-users first point of contact, but the clinics/healthcare providers are our customers
Now we & re targeting particular centers, however in the end, our platform will support any type of healthcare &
The first & vertical & Engaging Care is checking out is patients who have gone through an organ transplant
& It might seem like an odd location to start, but it really perfect in numerous ways, & says Tönsgå& aring; rd
& Both in regards to the possibility to make a distinction for the clients and the care groups, however likewise in terms of a landing pod
when going international &
This has seen the business deal with a small number of clinics in Sweden that are performing organ transplants to put clients through a
The very first phases of commercial conversations are underway and Tönsgå& aring; rd is hopeful of protecting the very first consumer this
Fall, which will accompany a full launch of the Engaging Care platform
& In parallel, we & re checking out numerous alternatives for which verticals to start next, & she adds.Meanwhile, Murray of The Nordic Web
Ventures yields that Engaging Care goal to be the first platform that enables a truly international healthcare system is & incredibly lofty,
& however states that if anyone has the & drive, enthusiasm, ambition and guts to pull this off then it Charlotta and team &.
