What Walmart Will Do Next After Buying In India, Selling In UK

INSUBCONTINENT EXCLUSIVE:
Walmart's international reach sprawls across 6,360 stores in about two dozen countries.
The sun never sets on Walmart Inc.'s empire, thanks to its network of stores across five
continents
But in the span of 10 days, chief executive Doug McMillon has begun dramatically redrawing the retailer's map, and there's likely more to
come as it places bets to remain on top."All of a sudden, everything is in play," said Dave Marcotte, an analyst at Kantar Retail.In less
than two weeks, Walmart has agreed to cede control of its British business to a competitor and spend $16 billion to acquire India's
e-commerce leader in its biggest-ever deal, fending off Amazon.com Inc
The wheeling and dealing show how McMillon is focusing on high-potential markets like China and India, finding partners to help it battle
online and cutting loose middling businesses
He's got more work to do, though, and subpar markets like Brazil and Japan might be next on his list.Walmart's far-flung international units
don't get much attention, but they're important as a source of cash, management talent and ideas that percolate into its core U.S
operations
Sales growth outside the U.S
once topped more than 10 percent annually, adjusted for currency moves, but it's less than half that now as sluggish economies, store
closures and fierce competition have taken their toll.Those pressures -- combined with a U.S
e-commerce business that continues to spill red ink and higher labor expenses from this year's wage hike -- have forced McMillon into hard
choices
Some, like selling the British Asda stores, were welcomed by Wall Street, but Wednesday's deal got a rude welcome from investors, who raised
concerns about Flipkart's steep losses and asked whether Walmart's cash would be better spent elsewhere
SP Global Ratings said the heavy spending to compete with Amazon could threaten Walmart's pristine credit rating.Related: The CEO Who Helped
Deliver India's Online Shoppers to WalmartMcMillon defended the Flipkart deal to analysts, saying it was a unique opportunity
He's certainly mindful of past missteps abroad, such as his 2011 decision to buy an unprofitable, second-tier online marketplace in China
that's forced the company to play catch-up to Alibaba -- the Amazon of China -- ever since.Walmart's international reach sprawls across
6,360 stores in about two dozen countries from Argentina to Zambia
Many were acquired during a buying spree from 1999 to 2009, but that era of aggressive flag-planting is long over
Today the international business accounts for less than one-quarter of Walmart's total revenue, down from nearly 30 percent five years
ago.That share will decline further after Walmart's decision to merge its Asda business in the U.K
with Sainsbury Plc, retreating from a market that was once its shining star abroad
Other moves are expected to follow, as the Asda sale "was the first volley" in a broader reshuffle of Walmart's global holdings, said Mark
Stoeckle, portfolio manager of the Adams Diversified Equity Fund, which owns Walmart shares.Stoeckle and other investors were encouraged
when Walmart's finance chief, Brett Biggs, said in October that he's "open to taking action" to simplify operations
Getting leaner should help Walmart devote more focus and firepower to its escalating battle with Amazon, which is trying to crack categories
like food and apparel, long Walmart strongholds
Acquiring e-commerce startup Jet.com two years ago has helped, but the Flipkart deal suggests that future moves will likely come outside the
U.S.In Brazil, a nation just coming back after a two-year recession and political unrest, Walmart has already closed stores, overhauled
management and wound down its e-commerce platform
It's now reportedly considering selling a majority stake in the unit, which includes a dozen different store types that could easily get
broken up by a new owner."Would I prefer they take capital out of Brazil and put that toward battling Amazon Sure," Stoeckle said.Japan is
another potential trouble spot
Walmart's big-box, one-stop shopping model has never caught on there, and today its Seiyu chain sits far behind leaders Seven i Holdings Co
and Aeon Co., according to data tracker Euromonitor
As with other Asian markets like China and India, success in Japanese retail is more about clicks than bricks
Walmart has taken steps to improve its digital business, teaming with local player Rakuten Inc
earlier this year to revamp its online grocery service."The only route they have to grow that market is online," Kantar's Marcotte
said.Walmart could go further, cutting a deal with Rakuten or another Japanese company that allows it to focus on the online business and
lessen its exposure to capital-gobbling traditional stores."There's certainly going to be a bright-light audit on Japan," said Bill Dreher,
an analyst at Susquehanna International Group
"The growth and margins of Seiyu are underwhelming and we could see something smart being done there."With Walmart's shares down about 16
percent this year, after two straight years of increases, McMillon needs to cast a bright light across Walmart's entire map.(Except for the
headline, this story has not been edited by TheIndianSubcontinent staff and is published from a syndicated feed.)